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di-rect at the kuip

DI-RECT’s De Kuip Concerts Shine with ROE Visual

CT Netherlands Chooses ROE Visual to Mark the End of an Era

Leek, The Netherlands (4 July 2025)  - ROE Visual is proud to have its LED screens play a pivotal role in one of the most significant live music events in Dutch history—the farewell concerts at Rotterdam's iconic De Kuip stadium. Tasked with delivering the LED displays for this historic production, CT Netherlands selected ROE Visual's Black Quartz LED panels to create a stunning visual experience.

Dutch rock band DI-RECT celebrated their 25th anniversary with three sold-out shows, performing to more than 145,000 fans. These concerts marked the final chapter in De Kuip's legendary legacy as a live music venue. Over nearly five decades, the stadium evolved into one of the Netherlands' most revered concert stages. However, due to upcoming residential developments and increasing concerns over noise pollution, the City of Rotterdam has decided to discontinue large-scale performances at the venue.

DI-RECT embraced the emotional gravity of the moment. As the band paid tribute to decades of musical history at De Kuip—following in the footsteps of legends like Bob Dylan, U2, Madonna, and The Rolling Stones—the cutting-edge visual production helped elevate the farewell into a truly unforgettable experience.

To bring this vision to life, DI-RECT and their creative team developed a world-class production design. CT Netherlands was entrusted with the execution of the LED installation, selecting ROE Visual's Black Quartz series for its unmatched performance and reliability. The final setup featured 966 m² of ROE BQ6 and 56 m² of BQ4, integrated into a striking 27-meter-tall LED canvas.

"The specific requirements of the client naturally led us to high-end products like ROE Visual's BQ series"

"The specific requirements of the client naturally led us to high-end products like the ROE BQ series," said Jeroen Boere, Sales Director at CT Netherlands. "We've deployed this product at many high-profile events, and the DI-RECT show once again confirms it was the right choice. Combined with the Megapixel Helios processing platform, it allows us to control each pixel perfectly—natively across 8K resolution canvases."

Driven by Megapixel's Helios platform and Disguise GX3 servers, the system operated flawlessly across a dual 8K configuration, delivering precise color reproduction, high refresh rates, and real-time content synchronization. A standout feature was its ability to handle full white brightness levels from 1% to 100%, offering creative flexibility for both subtle transitions and powerful visual moments.

One of the most striking elements of the show's design featured two massive LED structures flanking the stage, representing a stylized hand (over 24 meters tall) and a profiled head. These sculptural elements required a custom-engineered rear support structure, specially developed to handle the complex rigging loads and outdoor conditions. The 24-meter-tall shaped LED surfaces demanded bespoke steelwork and precise structural calculations to ensure safety and stability throughout the performances.

"This wasn't just a concert—it was the final chapter in De Kuip's storied music history," added Jordy Mulders, Project Director at CT. "We're incredibly proud to have contributed to this legacy and to once again rely on ROE Visual products to deliver uncompromised visual excellence."

As De Kuip closes its gates to live music, DI-RECT and the entire production team leave behind a momentous farewell—one that seamlessly blends music, history, and world-class visual technology.

Watch the build up timelpase by @lightatwork, @jorritlousberg

All pictures credited to: NathanReinds @NathanReinds

Products Used:

ROE Visual Black Quartz BQ4 and BQ6

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  • 08 Jul.

    DI-RECT’s De Kuip Concerts Shine with ROE Visual

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